Focused coverage
Built around Business topics and learning goals.
About this course
A guided study experience
Learn the material. Then make it stick.
Marketing in the Virtual World Business School Crash Course gives you a clearer, more flexible way to make progress in Business. Professionally narrated lessons turn key ideas into a focused review routine you can return to whenever you have time to study.
Inside the course
A practical path through the material
AudioLearn’s Business School Crash Course series presents Marketing in the Virtual World. Written by distinguished professors and professionally narrated for easy listening, this crash course is a valuable tool both during school and when preparing for exams, or if you’re simply interested in the subject of social and digital marketing.
The audio is focused and high-yield, covering the most important topics you might expect to learn in a typical business school marketing in the virtual world course. Included are both capsules and detailed explanations of critical issues and topics you must know to master social and digital marketing.
The material is accurate, up-to-date, and broken down into bite-sized sections. There is a Q&A and a “key takeaways” section following each topic to review questions commonly tested and drive home key points.
In this course, we'll cover the following:
- The history of the Internet world
- The business world
- Principles of marketing
- Branding in the virtual world
- Segmentation in the social world
- The customer
- Small business marketing
- The art of advertising in the modern world
- Search engines
- Content marketing
- Email marketing
- Social media marketing
- Digital media planning
- Data, insights, and analytics
Also included is a comprehensive test containing the most commonly tested questions in a social and digital marketing course with the correct answers and a follow-along PDF manual.
AudioLearn's Business School Crash Courses support your studies, help with exam preparation, and provide a comprehensive audio review of the topic matter for anyone interested in what business students are taught in a typical business school course. Now, let's get started.
Follow Along PDF
Why this course works
Key features & benefits
Study on your schedule
Break the material into sessions that work with your routine.
Learn across your devices
Pick up your study routine on supported mobile, tablet, and desktop devices.
Complete practice exam
Finish your review with a complete practice exam drawn from the course material.
Key takeaways after each chapter
Revisit the essential points after each chapter before moving on.
What’s included
One complete digital study kit. The selected formats and course specifications are shown alongside.
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Access after checkoutDigital instructions are included with your order.
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Study where it works for youUse supported mobile, tablet, and desktop devices.
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Complete practice examPut your review to work at the end of the course.
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Key takeaways Reinforce important points after each chapter.
Included formats and resources vary by product and purchase option. Items not listed here are not included.
Course formats
Digital Audiobook
Professionally narrated lessons
Course details
- Format
- Digital Audiobook
- Audio runtime
- 5 hrs, 40 mins
- Chapters
- Language
- English
- Publisher
- AudioLearn
A simple study rhythm
How to Use This Resource
Start with a chapter
Follow the course sequence or begin with the topic most relevant to your current class or review goal.
Listen actively
Pause to summarize key ideas, take brief notes, and mark sections that need another pass.
Use companion materials
When included, review the eBook, print guide, chapter summaries, or quizzes after listening.
Revisit difficult sections
Return to specific chapters instead of replaying the entire course.
Try before you buy
Sample content
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Helpful answers
Frequently Asked Questions
Which format is included?
Your purchase includes only the format or bundle selected above. The “What’s included” section lists the included items.
How will I access a digital product?
After checkout, sign in to your AudioLearn account and open My Library or Downloads. Your order confirmation should also include access instructions.
Can I listen offline?
Offline access depends on the selected product and supported AudioLearn app features. Review the access details shown for this title.
Is this the latest edition?
When an edition year is available, it appears near the title and in Course details. Compare it with your current course or exam requirements.
Are practice questions included?
Practice questions are included only when they appear in the “What’s included” section or product details.
Where are key takeaways and review questions listed?
When a title includes chapter takeaways, quizzes, or a complete practice exam, they are listed in “What’s included” and Course at a glance rather than in the overview text.
Can an institution purchase multiple copies?
Institutional purchasing and licensing may be available. Submit an inquiry with the title, format, and estimated number of learners. Request institutional information
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